When you're trying to launch a business, getting that first round of funding can feel like an impossible obstacle. We hear this from a lot of aspiring entrepreneurs who are worried they don't have the "right stuff" to get a loan. This is especially true when it comes to the inner psychological work of convincing yourself you're worthy of a big investment. But what if we told you the key to getting funded might not be what you think?

In this episode, we answer a question that gets right to the heart of this issue:
"Why is it so important to build relationships with bankers and investors?"

You might think it's all about the numbers and having a perfect business plan, but what we've seen on our journey, and what we share in this episode, is that the real secret is something deeper. We reveal how a strong relationship and a powerful narrative can make all the difference, and how the best time to ask for a loan is when you don't actually need it.

Get our complete answer to this and some other questions at CAMPFIRE | 014.
Watch the full episode at https://youtu.be/eKd19B_592M
and read more in THE ASCENT | 014.