Ever wish you could go back to the beginning of your entrepreneurship journey and do things differently? In this episode, we share the hard-won lessons we've learned over combined decades of experience. From tackling common business startup misconceptions to learning the hard way about managing business growth, we're getting real about the mistakes that helped us grow. We talk about the importance of building a business mindset, why you don't need a perfect business plan from day one, and the surprisingly high costs of customer acquisition.

Watch the full episode at https://youtu.be/Qrl5BPjQZEk
and read more in THE ASCENT | 013.

What’s a lesson you’ve learned the hard way in your business?