When do you know it's time to close up shop? That's the heavy question we're tackling in this episode. We dive deep into the tough realities of business ownership, from navigating financial losses to dealing with burnout and the pressure of meeting your obligations. This is a must-watch for anyone who has ever faced a difficult decision in their entrepreneurial journey.

We get authentic about my own experience shutting down a business, and what it felt like when the "monthly burn rate" was higher than the remaining cash. We discuss the difference between a cash-flow problem and a fundamental issue that can't be fixed with more money. This episode is about knowing when to pivot, when to push through the storm, and when to walk away "for real for real".

If you're a business owner or an aspiring entrepreneur, you don't want to miss this. Make sure to like, share, and subscribe so you don’t miss out on our weekly drops. What’s the hardest decision you've had to make in your career?

Watch the full episode at https://youtu.be/v_x50cgcQwI and read more in THE ASCENT | Episode 5.